Online Strategies
PPC Disaster Preparedness
23 Jun 2011
There’s been a lot of talk lately about The End Of The World. Just check out a few Google search results on the topic. I blame Harold Camping, and his May 2011 [...]
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Video SEO Tips & Best Practices for Video Search Engine Optimization
17 Jun 2011
Utilizing videos online to increase conversation rates, traffic and interest in goods or services is becoming more common practice today. But if you don’t believe [...]
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XML Sitemaps – Answers to the Questions that Matter
3 Jun 2011
XML Sitemaps have been around quite a while now and are becoming a more main stream recommendation from SEOs and Webmasters. In fact much of the information on XML [...]
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URL Tagging Strategy Implementation
6 May 2011
In my first post, Web Analytics Strategy Part 1, I talked about why it’s so important to perform URL tagging when implementing a web analytics strategy. In [...]
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Google AdWords Policy: Online Pharmacy
5 May 2011
As part of our efforts to help folks understand a little bit more about AdWords Policy and how to plan for changes, troubleshoot policy issues, and understand some [...]
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PPC Account Management – Don't Cooking with Ron Ponpeil
3 May 2011
Pay Per Click Account Management isn’t like the cooking infomercial with Ron Ponpeil. His Ronco Showtime Rotisserie’s selling point may be that you can “Set [...]
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Web Analytics Strategy: Understanding the Importance of URL Tagging
29 Apr 2011
First let me tell you that any tools or analytic packages needed to implement this strategy are completely free and the only capital you will have to invest is time. [...]
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PPC Keyword Research: Uncovering Those Hidden Gems -Part 2
19 Apr 2011
If you have taken the necessary step 1, understanding your audience, and understand how they are looking for you and why. Then, you are ready to start taking the [...]
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PPC Keyword Research: Uncovering Those Hidden Gems – Part 1
12 Apr 2011
We’ve all heard the term Keyword Research when it comes to PPC Account Management, and we all know what it means, but what about how to perform it? Keyword Research [...]
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Tips for Creating Well Optimized & Performing Text Ads
5 Apr 2011
Be straight to the point Ads that are more fact-based with a good sales pitch tend to have better performance than ads that are just simply trying to be clever [...]
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