Agency-Client Relationship

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Hiring an In-House SEO Expert vs. Hiring an SEO Company: Which One Should You Choose?

12 Jul 2024

In today’s digital age, having an effective search engine optimization (SEO) strategy is crucial for businesses, especially small ones. With the internet [...]

Cheap SEO – The Real Impact of Affordable SEO Services

14 Jun 2023

Small businesses invest in digital marketing strategy to generate leads and revenue. Digital marketing consists of many online tactics and strategies, but one key [...]

Can I Save Money by Hiring an Ad Agency to Help My Business?

11 Aug 2022

Wondering if you should hire a digital marketing agency or handle your marketing yourself is a valid question, especially if you are a small business with limited [...]

Skip the “Best Digital Marketing Agency Near Me” Search. How to Find the Right Digital Marketing Agency.

29 Jun 2022

Most brands are aware they need digital marketing if they want to stay ahead and remain relevant in today’s digital world with its tech-savvy consumers. However, [...]

4 Questions About Digital Marketing Agency Pricing

19 Mar 2022

Deciding how much to spend on digital marketing is a vital but overwhelming task that depends on your specific goals, marketing budgets, and timelines. It is [...]

Google Partner Oddity – Song Parody

10 Mar 2022

The EverEffect team is a little frustrated with the Google Partner Program. So, we decided to create another parody song to help us relieve some of the stress. With [...]

43 Questions to Ask a Prospective Digital Marketing Agency

27 Feb 2022

Partnering with a new digital marketing agency is a big decision, regardless of why you’re making the switch. Companies often choose a new marketing agency when they [...]

Do You Know Who Owns Your PPC Account Data?

19 Apr 2021

By mine we of course mean data mine. PPC Management success depends on the capturing, measurement, and analysis of data. We use data to discover actionable [...]

Agency-Client Relationship

The Happy Company Rule Book

31 Jan 2017

My six-year-old looks at me today and says, “Mom, I know why the Christmas decorations are still up. It’s because you work too much.” #truth It is true that I am [...]

New episode of The EverEffect Zone: “The Four-Legged Barstool”

1 Nov 2016

Spooky. [music up & under] Rod Serling-type voiceover begins… Use a key to unlock the door to imagination. Beyond it lies another dimension. A dimension of [...]